Top 5 Casual Games Performance in Kenya Q2 2024

In Q2 2024, the top 5 casual games in Kenya demonstrated diverse trends in downloads, revenue, and active users. Here’s a detailed analysis of their performance based on data from Sensor Tower.

Candy Crush Saga by King saw a stable performance in weekly revenue, peaking at around $5.4K in the first week of April and gradually decreasing to approximately $4K by the end of June. Weekly downloads reached a high of 10.2K in the last week of June, while weekly active users fluctuated between 160K and 182K, ending the quarter at 180K.

Ludo STAR from Gameberry Labs experienced a consistent increase in weekly revenue, starting at $1.4K in early April and rising to about $2.3K by the end of June. Weekly downloads saw a significant boost in the last week of the quarter, reaching 3.2K. The game maintained a steady weekly active user base, peaking at 12.2K in the final week.

Royal Match by Dream Games showed a variable trend in weekly revenue, with figures hovering around $1.2K to $1.5K throughout the quarter. Weekly downloads peaked at 14.7K in late April and remained strong at 11.9K by the end of June. Active users increased consistently, culminating in 24.5K at the quarter’s close.

MONOPOLY GO! developed by Scopely, Inc. experienced fluctuations in weekly revenue, peaking at $1.8K in early April and dropping to $1.1K by the end of June. Downloads showed a similar trend, with a high of 2.2K in early April and a slight dip to 1.2K by the end of June. The game’s active user base varied between 14K and 16K throughout the quarter.

Finally, Township from Playrix displayed relatively stable weekly revenue, starting at $664 in early April and ending at $787 by late June. Weekly downloads remained consistent, peaking at 1.9K in early April and maintaining around 1.2K by the end of June. Active users showed slight fluctuations, ending the quarter at around 12.8K.

For more insights and detailed data, visit Sensor Tower.